Level 01
Direction
Strategy, priorities, ownership and governance. It defines what the company must be able to do.
How we help
We don't digitalize departments. We design companies that work better as a system.
A company can buy CRM, ERP and BI, run three successful projects and still be a fragmented whole. Our work starts with the coherence of the complete system.
The company as a system
Eight capabilities across four levels, with two cross-cutting layers. None of them lives in isolation: when one fails, the symptom almost always shows up in another.
Level 02
Commercial
Market, positioning, sales process and opportunity follow-up.
Level 02
Administration
Finance, control, inventory and integrated business management.
Level 02
Operations
Processes, traceability, digital execution and coordination without re-entry.
Level 03
Information and data
Reliable company memory. Data creates value when it is connected and helps you decide.
Level 04
Technology, automation and AI
A capability multiplier, not a destination. It comes in when there is process and information worth multiplying.
Cross-cutting layer
Infrastructure
Cross-cutting layer
Security and continuity
Not every company needs to improve everything. The diagnostic determines the priority, and that priority is usually one, not seven.
The three routes we handle today
Each route starts from a symptom you are already living with, not from a product category.
Route 01 · Grow
Growing should not depend solely on contacts and extraordinary salespeople.
Build a commercial system that is more visible, more consistent and able to learn.
Symptoms
- 01The sales forecast is a conversation, not a number.
- 02Opportunities live in people's memory, in WhatsApp and in spreadsheets.
- 03When a new salesperson joins, they start from zero.
Structural problem
Commercial results come from individual effort rather than from a process the company can see, measure and repeat.
Capabilities we bring together
Market intelligence, positioning, sales process, opportunity management, follow-up automation and indicators.
Route 02 · Regain control
Running your company should not mean chasing information.
More visibility, less chasing. Better control is what allows less personal control.
Symptoms
- 01There are several versions of the same number depending on who calculates it.
- 02Month-end closes arrive too late to serve a decision.
- 03Knowing what is going on requires asking someone.
Structural problem
Information is not designed as a system: it is produced by manual reconciliation between areas that record things differently.
Capabilities we bring together
Administration and finance, integrated business management, information governance, management indicators and a governed digital office.
Route 03 · Scale
If you sold twice as much tomorrow, what would break first?
A scalable company can grow without its problems growing at the same rate.
Symptoms
- 01There are problems in several areas at once and you do not know which to tackle first.
- 02You are evaluating a significant technology investment with no criterion for sequence.
- 03Growing produces more work and coordination, not more profitability.
Structural problem
Growth increases complexity faster than the company's capacity to absorb it.
Where it starts
With the DespegaPYME Diagnostic: the whole company before any investment decision.
Learn about the DiagnosticWe don't start with software
Technology multiplies what the company already is.
If your team doesn't use the CRM, we first need to know whether the problem is in the tool, in the process, in the leadership or in the data entry. Digitalizing an incorrect process only lets you do it badly, faster.
We apply the same criterion to AI: we don't put it on top of chaos. First we build a base of process and information reliable enough for it to add real value.
Broad vision, deep specialists
Business diagnostic
Understand before recommending.
Architecture
See the company as a system and decide the sequence.
Specialists
Depth where it belongs. No specialist pretends to master everything.
Implementation and adoption
We do not stop at the recommendation. A transformation ends when the company can do something better than before.
Measurement and learning
What changed against the starting point, and what comes next.
Frequently asked questions
Do you sell software?
No. DespegaPYME identifies which capability your company needs and in what order to build it. When the solution requires technology, it is implemented by the ecosystem specialist it belongs to, and every delivery states who operates it.
How are you different from a consultancy?
There is a concrete deliverable and there is execution. The DespegaPYME Diagnostic produces a maturity profile, the main gaps, the risks, one to three priorities and the Business Modernization Map. And we do not stop at the recommendation: we coordinate the specialists who implement it.
What size of company do you work with?
Small and midsize businesses with an established team and operation, that grew while their way of operating did not evolve at the same pace. If you are still validating your business model, we are not for you.
Do I have to commit to a large project?
No. An honest diagnostic can conclude that you do not need to intervene yet, or that a single bounded intervention is enough. Telling you that you are not a candidate is part of the work too.
Where do I start if I don't know what my problem is?
By reading. The Knowledge section is free and written so you can make a better decision even if you never work with us. If you would rather talk it through, tell us what is happening and we will say whether we think we can help.
Not sure which route is yours?
That uncertainty is exactly the starting point of the Diagnostic.